The Dallas Morning News is paying the price for their endorsement of Hillary Clinton. How? well their subscribers are rapidly cancelling subscriptions and protesting.
The endorsement of this paper broke a 75-year streak. They always endorse Republicans until this year, and it is not sitting well with Texans. There have been a lot of angry comments and vows to unsubscribe from the paper. Dallas is fairly liberal, but the state hasn’t gone to a Democratic candidate in 40 years.
“Certainly we’ve paid a price for our presidential recommendation,” Dallas Morning News editor Mike Wilson said in an email to Poynter. Wilson acknowledged some of that price came in dropped subscriptions, although he declined to reveal to Poynter exactly how many.
“But then, we write our editorials based on principle, and sometimes principle comes at a cost,” Wilson continued in the email. “I’ve had a lot of conversations with readers lately, and I respect their views and their right to disagree with us. The most important thing to us is that they vote, even if it’s not for our favorite candidate, because democracy doesn’t work if people don’t vote.”
Wilson said he hoped the readers who canceled their subscriptions would return. “I believe The Dallas Morning News offers a lot of value to readers — even when they disagree with a particular editorial view,” he said.