Pop star turned Democratic activist Taylor Swift headlined the American Music Awards Tuesday night, and the ratings dropped to a new all-time low.
The Wrap reports that ratings for the American Music Awards telecast fell to “a new record low in TV ratings,” even lower than the previously record-holders for the lowest rated AMAs in 2017 and 2016.
Taylor Swift, who opened the night with a performance and won the “Artist of the Year” award, recently dove into politics, endorsing two Democratic candidates in Tennessee. At the AMAs Tuesday, Swift urged her fans to “get out and vote.”
“This award and every single award given out tonight were voted on by the people, and you know what else is voted on by the people?” Swift said. “It is the midterm elections on November 6. Get out and vote. I love you guys.”
— American Music Awards (@AMAs) October 10, 2018
Comedian Billy Eichner also urged young people to vote in the midterms at the AMAs last night, calling it “the biggest election of our lifetime” and saying that if you believe in women’s equality and climate change, you must vote.