Snapchat has more than 60 million users daily in the United States alone, so you can imagine the reach a candidate can have if they run an ad on the popular app. The Clinton campaign has done just that ahead of election day, and it is turning users into Hillary… Yikes!
Trump will not be outdone, he will have a filter running on election day. Check out the details below.
Ads for Clinton in Snapchat include an “I’m with her” national geofilter and an animated selfie lens. The geofilter was paid for by the Clinton campaign while the lens was paid for by the Democratic super PAC Priorities USA Action.
The Donald Trump campaign will run its own sponsored geofilter in Snapchat on Election Day. A Snapchat spokesperson confirmed that the app allows only one sponsored national geofilter per day and that the slot is given on a first-come, first-served basis.
I am glad to see that this is a paid ad, and not Snapchat endorsing a candidate. I do have to say it was funny that my 9 year old showed me the filter and was appalled by it. After a little research I assured her we did not have to give up one of our favorite apps. As if one Hillary isn’t scary enough.